Influencer marketing is a powerful way to promote your business among your niche audience. Using the power of influential online personalities, your brand can reach a larger, more engaged audience, helping you to boost sales and improve your online visibility. Posting a Social Action on the Opportunity Page in themidgame is a great way to get in touch with these influential bloggers who can help you to reach your business goals through a well-defined influencer marketing campaign.
However, posting a Social Action on themidgame is just one part of the equation in attracting the best influencers to your campaign.
By posting an attractive and easy-to-understand Social Action, your brand will look more professional and attract higher quality influencers.
So how can you ensure the best possible results from posting a sponsorship opportunity in themidgame? Here are some simple tips to help you get started:
1. Write a Simple, Eye-Catching Headline
A short, but impactful headline will help you to stand out to influencers among other Social Actions on the Opportunities Page, resulting in more quality applications from suitable influencers in your target audience’s niche.
2. Write Clearly and Concisely In The Description
Make sure to format the description of the Social Action well. The HTML editor can help you to format the layout, using bullet points, headings, numbered lists and more.
It’s tempting to try and describe the entire campaign and your goals in the description of the Social Action. However, this will only discourage applicants from fully reading the description and truly understanding your campaign needs. Too much information at the start may result in inappropriate influencers applying to your opportunity, wasting everyone’s time.
Instead, keep the description as short as possible, maintaining only necessary information about your campaign. Once you receive applications, you can then describe the Social Action in more detail to each influencer who you feel would be a good fit for the campaign.
A good tip is to create a document with all of the details of the campaign, such as in Google Drive, and send that link to each influencer who you would like to work with. This helps to keep the campaign more organized and is very helpful for the influencer to have all of the information and requirements for the campaign in one easy-to-read document.
3. Include Photos
Including a photo in the Social Actions’ description should help keep the attention of the reader. Photos should provide additional visual information, adding something of value to the description of the campaign. For example, if you are offering a Perk in the Social Action, include a photo of the product or service to help the influencers better understand your offer.
4. Complete Your Profile
Each opportunity features the profile photo and description from the sponsors’ profile, so make sure you have uploaded a good photo and included a description on your profile in order to complete the process. This will help to provide a fully rounded account of the Social Action and its sponsor.
These simple tips can help you to get the best possible value from your opportunity, helping you to create a successful influencer marketing campaign.
If you have any other tips you would like to share with our community, feel free to leave them in the comments below.